媒介策劃英文個(gè)人簡(jiǎn)歷
| Resume number: | 358989902 | Updating date: | 2012-10-29 21:49:48 | |
| Name: | Miss. Jane Yan | Nationality: | China (Mainland) |
| Current Place: | Guangzhou | Height/Weight: | 160 cm? kg |
| Marital Status: | Single | Age: | 26 years |
| Application type: | Jobseeker |
| Preferred job title: | Media Manager: Associate manager 、 Product/Brand Manager: 、 Marketing/Sales/Business Development Manager: |
| Working life: | 3 | Title: | No title |
| Job type: | Full time | Expected Start date: | In a month |
| Expected salary: | ￥5,000--￥8,000 | Preferred working place: | Guangdong province Shanghai Beijing |
| Company's name: | StarcomBegin and end date: 2007-05-2012-11 | | Enterprise nature: | Soly foreign funded enterprisesIndustry: Advertisement | | Job Title: | Planner | | Job description: | - Worked for P&G Olay, Camay, Safeguard, and now for Head & Shoulders
- Formulate media strategy annually or according to different commercial campaigns, including media object and strategy, master plan, media evaluation budget allocation etc..
--- Cover TV, print, outdoor, digital
--- Handle annual master plan for past 2 fiscal year
--- Was leadership to Olay 2007 new product national launch, new PCC brand Camay 2008 China launch, Head & Shoulders men product 2012 national launch
- In charge of media review and forecast landscape in past 2 years; analyse media value; competitor analysis; media innovation seeking, etc..
- Familiar with dynamic media market and all kinds of media. Have good relationship with media friends.
- Have in-depth understand on purchase psylogy of target consumers
- Smoothly work with client, internal college, external buying team by efficient communication
- Good at data processing and proposal writing | | Reasons for leaving: | |
|
| Name of School: | South China University of Technology |
| Highest Degree: | Bachelor | Date of Graduation: | 2007-07-01 |
| Name of Major 1: | Environment Engineering | Name of Major 2: | |
| Education experience: | | Start date | End date | Education organization | Majors | Certificate | Certificate No | | 2003-09 | 2007-05 | South China University of Technology | Environment Engineering | CET6 | |
|
| Foreign Language: | English | Level: | excellent |
| Chinese level: | perfect | Cantonese Level: | perfect |
| Relevant skills and abilities |
| Master at data processing
Good at media planning, project and execution mongering, and evaluation
Excellent in communication and being coordinator of multi-function |
| Self-recommendation letter |
| Being in the middle management position in 4A company, have 2.5 years of experience of media planning for Fortune 500 FMCG corporate, with excellent planning, project manager and communication ability.Work hard, friendly, open; Pro-active, willing to take challenge, be responsible. |
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